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Subway

… the worlds biggest QSR chain.

SUBWAY

Today, the Subway sandwich chain has almost 44,675 stores in 111 countries worldwide, including 2,405 stores in the UK and Ireland, making it the world’s largest Quick Service Restaurant chain.

Hunter Johnstone have worked for Subway since 2007 delivering a wide range of marketing, promotional and web based services to the majority of stores and regional marketing groups in the UK.

Our region wide activity ranges from creating promotional activity and Point of Sale packs for 200 stores in the Meridian region to writing and producing radio commercials for Anglia and Tyne Tees to the design and production of 3.5 million promotional leaflets distributed around the Central region by Royal Mail. In addition, we have provided launch material for Baby Subs and Coffee for the European market.

Since 2009, HJ have hosted and administered Subway’s Global Image & Graphics Gallery for the company’s HQ in America.

Hunter Johnstone have also developed and run Print Folder, a Subway-approved resource website giving all UK franchisees a professional and cost effective source of print and promotional material that can be personalised to the individual needs of each store and their customer targets. A Subway store delivery website has also been developed by Hunter Johnstone that allows franchisees to build and bespoke the pages then manage the website themselves.

Areas covered:

Marketing & ConsultancySales Process & StratergyPhotographyWebsitesDigital MediaDesign, Production & PrintDirect MailTelevision & RadioOutdoorExhibitions